TY ROBERTS INNOVATION

TY ROBERTS INNOVATIONTY ROBERTS INNOVATIONTY ROBERTS INNOVATION

TY ROBERTS INNOVATION

TY ROBERTS INNOVATIONTY ROBERTS INNOVATIONTY ROBERTS INNOVATION

Experienced Music Industry CTO

Experienced Music Industry CTOExperienced Music Industry CTOExperienced Music Industry CTO

Music Technologist Ty Roberts can help your company build a creative unified approach to technology and entertainment  

Info & Contact

Experienced Music Industry CTO

Experienced Music Industry CTOExperienced Music Industry CTOExperienced Music Industry CTO

Music Technologist Ty Roberts can help your company build a creative unified approach to technology and entertainment  

Info & Contact

About Ty Roberts

Advise Digital Media Companies

  • Expertise across the music product landscape 
    • Rights Management & Metadata
    • Automotive
    • Consumer Electronics
    • Mobile and Smart TV 
    • Live Streaming & Video Production
  • Business Development
  • Investment Analysis and IP Diligence

Tell the Artist Story using new tools

  • Avatar & Metaverse
  • Live Streaming
  • XR Production
  • Hi-Resolution audio
  • Smart TV Visualization
  • Lyrics and Rich Media

A Distinguished Career

 

Entrepreneur

Under his visionary leadership, he developed video games for Milton Bradley and Activision, co-wrote one of he first music authoring applications Studio Session, and the first interactive music program, Jam Session, and co-founded graphics pioneer LightSource Computer Images with Pixar Alumni Rob Cook. While at LightSource, he created video digitzation software for Apple Quicktime. He then went on to co-found multimedia music publisher ION, who published works by artists like David Bowie, Todd Rundgren, Primus, Brian Eno. Finally, he co-founded Gracenote, which has became the standard for metadata across the music, video, and television industries.


Technologist

Ty Roberts brings 25 years of  experience and vision to every project. As a technologist, he developed technologies and data that power products like iTunes, Sony TrackID, and Ford Sync that are used by hundreds of millions of consumers worldwide. He holds dozens of patents for his inventions and has created multiple technical standards across the industry. 


Artist Friendly

Having worked with artists in many genres of music, including David Bowie  and Brian Eno, both in the lab and the studio, he is adept at taking artists' creative lead and as their virtual CTO, enabling their ideas to come to life. 


Industry Leader

As an industry leader at ION, Gracenote and Universal Music Group, he promoted new formats and standards that have fostered the growth of music. movies and television. An experienced public speaker. having appeared at hundreds of conferences, he is often called upon by journalists for opinions on industry issues.


Visionary

He has been at the forefront of digital media since its inception and created products for the phone, home, car and studio. His knowledge and extensive contacts allow him to work across multiple industries to pull together ground-breaking ideas. In addition, his personality and experience enables him to instill confidence and generate interest with  partners that make the ideas viable.


Team Builder

An experienced C level technologist and business development executive, he has built many teams and helped dozens of companies achieve their business objectives by doing what was required across the organization--from engineering to sales and marketing. 

Collaborations

David Bowie - The Verbasizer

David Bowie talks about the "Verbasizer", text-remixing technology that used the "Cut-up" technique to generate lyrics. In the process, he reinvented songwriting with help from his collaborator Ty Roberts who wrote the Verbasizer program which David used years to write lyrics. It was  featured in his traveling museum exhibit David Bowie Is...

Hi-Res Audio Pavilion at CES

My idea was to promote Hi Res audio at the CES 2017-2018 in the only exhibit where all three major record companies along with the audio technology providers and automotive OEM's showed an amazing exhibit with famous producers speaking why audio quality was important. This has become a standard feature today on music streaming services.

FanTracks XR Film Production

During the pandemic FanTracks worked with The Goo Goo Dolls to create two concert film experiences using UNREAL Engine.  It's Christmas All Over With The Goo Goo Dolls is featured here.

Copyright © 2023 TY ROBERTS INNOVATION - All Rights Reserved.

This website uses cookies.

We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.

Accept